Joy Division - Disorder

Joy Division - Disorder
A promotion package for the release of an album, to include a music promo video, together with two of the following options:

1. a cover for its release as part of a digipak (CD/DVD package);
2. a magazine advertisement for the digipak (CD/DVD package).

Video Resolution.

For the maximum viewing of all of the videos, please watch at the highest resolution available. Thank you

Director - Jonny Hughes (JH)
Cinematographer - Callum Moreman (CM)
Director of Photography/Cast Member - Joel Colborne (JC)

Sunday, 28 November 2010

Actual Music Video Pitch

Idea #1: The Smiths - Bigmouth Strikes Again

I wanted to do a concept music video in the style of another Smiths song - "Stop Me If You've Heard This One Before". I liked the idea of doing a concept video as it allows for seriously artistic music videos. Though I didn't have a strong enough concept at this point, I felt that the song would be one to inspire ideas when working in a group.
 The concept I had initially involved people all walking around staring into the sky. A single man alone would walk around looking in front of him. Possibly a trail of arrows would be laid out in front of him which he would follow, eventually leading him to a spot where one girl sits and waits. The basic concept was to do with people becoming so obsessed with the search for something more, that they can't actually see what's in front of them. To some extent, they're ignorant. It also included aspects of the search for acceptance.
  More closely linking to the lyrics I thought of another concept where the central protagonist walks down a street handcuffed with everyone he walks past sneering and jeering at him. Again one girl takes pity on him, and they run away searching for a safe place. This concept focused on people harshly scrutinising people whatever they do.

Idea #2: Brand New - Untitled 2 (Morrissey Song)

Nicknamed "Morrissey song" both because of singer Jesse Lacey's obsession with Smiths singer Morrissey and also because of clear links in the sound to that of The Smiths themselves, I planned to play on that concept.

In a style similar to that of tv programme Life On Mars, our central protagonist would be sent back to the 80s. The narrative would follow them in their attempts to understand and break out of the era. The problem with this idea is the huge amount of set dressing required in order to accurately signify (with verisimilitude) the 1980's.

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