Joy Division - Disorder

Joy Division - Disorder
THE BRIEF:
A promotion package for the release of an album, to include a music promo video, together with two of the following options:

1. a cover for its release as part of a digipak (CD/DVD package);
2. a magazine advertisement for the digipak (CD/DVD package).

Video Resolution.

For the maximum viewing of all of the videos, please watch at the highest resolution available. Thank you

Director - Jonny Hughes (JH)
Cinematographer - Callum Moreman (CM)
Director of Photography/Cast Member - Joel Colborne (JC)



Friday, 9 July 2010

Music Video Day

Britney Spears - "...Baby One More Time"

Our task was to recreate the music video for Britney Spear's debut single... in just one day. Clearly with such a small timeframe to work with, general essentials such as continuity had to be sacrificed, and instead this became part of our video's qwerky nature. We tried as best as we could to recreate the vast majority of the shots from the original video, and split into groups to take control certain areas of the video. We each took turns to play the lead role of "Britney" and also many of us appeared as extras throughout the video.
Myself and Joel Colborne took chief roles of editors for the video, which in itself was a huge task as a result of the day's filming we had over 100 shots to piece together.






This video also gave us the opportunity to all practise lip-syncing, which could be of vital use at a later date in the production stages. Lip-synicing is an essential device for creating a sense of believabilty in the audience that the performance aspect of the video is real. Therefore if we wish to create performence orientated music videos it will be required (even if not necessarily performed by ourselves) as may be faking playing instruments.

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